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Marketing Operations Manager

Atlan

Atlan

Marketing & Communications, Operations
India
Posted on Apr 24, 2025

Data is at the core of modern business, yet many teams struggle with its overwhelming volume and complexity. At Atlan, we’re changing that. As the world’s first active metadata platform, we help organisations transform data chaos into clarity and seamless collaboration.

From Fortune 500 leaders to hyper-growth startups, from automotive innovators redefining mobility to healthcare organisations saving lives, and from Wall Street powerhouses to Silicon Valley trailblazers — we empower ambitious teams across industries to unlock the full potential of their data.

Recognised as leaders by Gartner and Forrester and backed by Insight Partners, Atlan is at the forefront of reimagining how humans and data work together. Joining us means becoming part of a movement to shape a future where data drives extraordinary outcomes.

Position Overview

We are seeking a highly motivated and experienced Marketing Operations Manager to join our growing marketing team in India. This role is critical in ensuring the efficiency and effectiveness of our marketing efforts, focusing on optimizing our marketing technology stack, streamlining processes, and providing data-driven insights to improve campaign performance. You will be a key player in enabling our marketing team to achieve its goals and contribute to Atlan's overall success.

What will you do? 🤔

  • Marketing Technology Management: Own and manage our marketing technology stack (e.g., HubSpot, Salesforce, attribution tools, intent data platforms, etc.), ensuring seamless integration and optimal utilization.

  • Process Optimization: Identify and implement process improvements to enhance marketing efficiency and effectiveness, including lead management, campaign execution, and reporting.

  • Data Analysis & Reporting: Develop and maintain marketing dashboards and reports to track key performance indicators (KPIs), analyze campaign performance, and provide actionable insights to the marketing team.

  • Lead Management: Optimize lead scoring, routing, and nurturing processes to improve lead conversion rates and sales pipeline.

  • Campaign Operations: Support the execution of marketing campaigns, including email marketing, webinars, content syndication, and paid advertising.

  • Budget Management: Assist in managing the marketing budget, tracking expenses, and ensuring cost-effectiveness.

  • Compliance & Governance: Ensure marketing activities comply with relevant regulations and company policies, including data privacy and email marketing best practices.

  • Collaboration: Work closely with other marketing team members, sales, and product teams to align marketing efforts with overall business objectives.

  • Vendor Management: Manage relationships with marketing technology vendors, ensuring service levels and contract compliance.

  • Documentation & Training: Create and maintain documentation for marketing processes and technologies, and provide training to marketing team members.

What makes you a great match for us? 😍

  • At least 5 years of hands-on experience in marketing operations within an Enterprise B2B SaaS environment. Familiarity with the data domain is a strong advantage.

  • Deep expertise in marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Salesforce). HubSpot certifications are a plus.

  • Strong analytical skills and experience with data analysis tools (e.g., Excel, Google Sheets, data visualization platforms).

  • Proficiency in building reports and dashboards to track marketing performance.

  • Excellent understanding of lead management processes, including lead scoring, routing, and nurturing.

  • Experience with various marketing channels, including email marketing, webinars, content syndication, and paid advertising.

  • Solid understanding of marketing metrics and KPIs.

  • Excellent project management and organizational skills.

  • Strong communication and interpersonal skills.

  • Ability to work independently and as part of a team.

  • Experience with intent data platforms and attribution modeling is a plus.

  • Familiarity with GDPR and other data privacy regulations.

  • Experience implementing and managing marketing technologies.

  • A passion for data and a desire to drive marketing performance through data-driven insights.

Why Atlan for You?

At Atlan, we believe the future belongs to the humans of data. From curing diseases to advancing space exploration, data teams are powering humanity's greatest achievements. Yet, working with data can be chaotic—our mission is to transform that experience. We're reimagining how data teams collaborate by building the home they deserve, enabling them to create winning data cultures and drive meaningful progress.

Joining Atlan means:

  1. Ownership from Day One: Whether you're an intern or a full-time teammate, you’ll own impactful projects, chart your growth, and collaborate with some of the best minds in the industry.

  2. Limitless Opportunities: At Atlan, your growth has no boundaries. If you’re ready to take initiative, the sky’s the limit.

  3. A Global Data Community: We’re deeply embedded in the modern data stack, contributing to open-source projects, sponsoring meet-ups, and empowering team members to grow through conferences and learning opportunities.

As a fast-growing, fully remote company trusted by global leaders like Cisco, Nasdaq, and HubSpot, we’re creating a category-defining platform for data and AI governance. Backed by top investors, we’ve achieved 7X revenue growth in two years and are building a talented team spanning 15+ countries.

If you’re ready to do your life’s best work and help shape the future of data collaboration, join Atlan and become part of a mission to empower the humans of data to achieve more, together.

We are an equal opportunity employer
At Atlan, we’re committed to helping data teams do their lives’ best work. We believe that diversity and authenticity are the cornerstones of innovation, and by embracing varied perspectives and experiences, we can create a workplace where everyone thrives. Atlan is proud to be an equal opportunity employer and does not discriminate based on race, color, religion, national origin, age, disability, sex, gender identity or expression, sexual orientation, marital status, military or veteran status, or any other characteristic protected by law.